Collection: Vera Bradley

It all started with a friendship and one brilliant idea. Friends Barbara Bradley Baekgaard and Patricia R. Miller were traveling together in 1982 and recognized a lack of feminine-looking luggage for women and decided to create their own. Their friendship and desire to bring beauty to the world continue to remain at the heart of the company. Vera Bradley was the mother of our co-founder Barbara Baekgaard. A true inspiration, she worked as a sales representative for us in south Florida until she passed away in the early 1990s. She was an exceptional woman, and her timeless sense of style continues to inspire us to keep the party going. We celebrate Vera each year with a birthday party in her honor. Best known for our iconic prints and smart styles, Vera Bradley is a leading designer of women's handbags, travel items and accessories. We design thoughtful solutions filled with special details that make each day easier … and a bit more beautiful. At its very core, Vera Bradley is an innovative brand for women. We’ve always been inspired by the needs of our customers, and our proudest moments have been when we can bring communities of women together through their shared love of beauty.

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